Abrahadabra

This project was commissioned by a group of lovely ladies who organize spiritual meetings with a focus on esoterics and astrology. A fair bit of witchery and magic is involved including rituals, amulets, and tarot cards. The main objective was to concentrate the typography around the symbol of the triangle and to incorporate an eye into the composition.

The client loved the final logotype so much she decided to have it tattooed on herself. Now that’s the kind of outcome we are going for on each project.